7.29.2009

Marriage of the Titans

A newly purple-faced Yahoo and Microsoft take their vows.

I'm excited by the prospect.  While it means more convergence, it also means theoretical competition for Google in search, and possibly in other areas down the road.  While the new relationship doesn't ensure the two participants will realize market share gains against Google (Yahoo might actually be a drag on the more dynamic Bing), there's a possibility for some residual benefits to consumers in the struggle.

Personally, I think the Microsoft-Yahoo duo could make inroads in some competitive sectors if it emphasized personal privacy to a greater extent than Google.