Exceptional pop creates a precedent precisely by abrogating the presumptive rules. How did that grouchy Bob Dylan become a critical favorite by spitting back at interviewers with silence and riddles? (Didn’t being cute and funny help the Beatles? Why would the opposite behavior work just as well, and at exactly the same time?) How did the Jamaican shantytown hero Bob Marley become an American Ivy League dorm-room staple? How did the tiny, androgynous Prince become a hero to alpha-male guitar-solo fiends? Pop acts become classic when they reveal the contingent nature of "classic."
And a video that really doesn't have much to do with anything: